Victoria, BC - The Capital Regional District (CRD) has completed a Pedestrian and Cycling Master Plan (PCMP) two-year pilot project encouraging more residents to take up cycling and walking.
The Planning Institute of BC presented the CRD with a Gold Award for Excellence in Planning Practice earlier this month, lauding the PCMP for its collaborative approach to increasing environmental, social and economic benefits of cycling and walking.
“We recognize that safe active transportation is a critical component of a sustainable, healthy capital region,” says Nils Jensen, CRD Board Chair. “Getting more residents to walk and cycle requires commitment, partnership and investment from all levels of government and many community stakeholders. The CRD has been honoured to play a role in delivering on this project.”
The PCMP Implementation Pilot Project was funded through a $780,950 grant from the Federal Gas Tax Transfer Program, and ran from June 2013 to May 2015. Investing in the five E’s of sustainable transportation - Engineering, Education, Encouragement, Enforcement and Evaluation - produced diverse initiatives in both urban and rural communities, including:
- Investing $470,000 in local infrastructure projects to enhance comfort, increase safety and encourage walking and/or cycling
- Distributing the free pocket-sized Bicycle Rider’s Map. An additional 40,000 copies of the 2015 edition will be available this summer through municipal halls, recreation centres, campuses and local bike shops
- Engaging more than 55,000 residents through educational campaigns
- Sponsoring the Ride On! Cycling Skills Courses for more than 450 adults and 100 children over six months
- Completing a preliminary research report on the economic impact of cycling in the Region. The Bikenomics report indicates that local bike shops alone account for $4.5 million dollars annually.
“It was refreshing to see such a collaborative, integrated approach to delivering on the goals and objectives of the PCMP,” says Edward Pullman, chair of the Greater Victoria Cycling Coalition, one of over 100 partners involved in the Pilot. “While there is still significant work required to achieve the 2038 targets, this project was a great start.”
For further information please contact:
Sarah Webb, Active Transportation Program Manager
CRD Regional and Strategic Planning