MyRecyclopedia Celebrates Official Launch

Aug 16, 2010

Victoria, BC – The Capital Regional District (CRD) is celebrating the official launch of a new education and reference tool to encourage sustainable behaviour across the region. MyRecyclopedia.ca, which was unveiled at the 2010 EcoStar Awards, contains a comprehensive online listing of household products and items—from aluminum to zinc—and includes the environmental story behind each item, recycling facility listings and tips on how to reduce and reuse in daily living.

MyRecyclopedia was developed to encourage sustainable practices and to reinforce the three R’s of Reduce, Reuse and Recycle. Through more comprehensive recycling habits, residents can lower the amount of waste entering Hartland landfill, lower their consumption levels and reduce greenhouse gas emissions resulting from the production of new products.

The website, myrecyclopedia.ca, will officially launch on August 16, 2010 with a contest sponsored by 103.1 Jack FM and 98.5 The Ocean; the contest will run through September 29. Participants will have the opportunity to win prizes provided by the Sidney Pier Hotel and Spa and Marty’s Mountain Cycle by testing their recycling savvy. Tune in between 6 – 9am from August 16-20 to participate.

More than 27,000 tonnes of material were diverted from Hartland landfill in 2008. It is estimated that through other programs, such as community clean-ups and home composting, an additional 64,000 tonnes were also diverted. Through initiatives like MyRecyclopedia we are moving closer to our regional waste diversion goal of 60% by 2013.

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For more information please contact:
Danielle Desharnais, Manager, Communications Services
CRD Corporate Communications
Tel: 250.360.3165
Cell: 250.516.2459